Klima-, Energi- og Forsyningsudvalget 2024-25
KEF Alm.del Bilag 401
Offentligt
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WELCOME
TO BESTSELLER
b y D o r t e R y e O l s e n , C l a u s Te i l m a n n P e t e r s e n
& Peter Holm Jensen
 KEF, Alm.del - 2024-25 - Bilag 401: Præsentationer fra studieturen om tekstilindustrien den 4/9-25
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Agenda
of Today
1
—
Introduction
& Lunch
2
—
Jack & Jones
Lab Visit
12:00
–
12:30
3
—
Jack & Jones
Presentation
12:30
–
13:00
4
—
Closing remarks
& End of visit
13:00
11:30
–
12.00
 KEF, Alm.del - 2024-25 - Bilag 401: Præsentationer fra studieturen om tekstilindustrien den 4/9-25
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The story
behind
BESTSELLER
Founded in 1975 by the Holch Povlsen family, BESTSELLER is a
global fashion company with a family of brands catering to every
demographic. Our commitment to quality and affordability has been
a core value throughout our journey from a single store in Denmark
to selling products in more than 75 countries globally.
 KEF, Alm.del - 2024-25 - Bilag 401: Præsentationer fra studieturen om tekstilindustrien den 4/9-25
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Our
Brands
—
 KEF, Alm.del - 2024-25 - Bilag 401: Præsentationer fra studieturen om tekstilindustrien den 4/9-25
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BESTSELLER At
glance
Our distribution network spans Europe, Asia, North America, South
America, Oceania, and the Middle East. Through our wholesale
operations, we collaborate with close to 16,500 multi-brand retailers,
department stores, and online platforms. Additionally, we operate
3,100 BESTSELLER-branded retail stores, with a presence in 47
countries. Approximately 480 of these stores are run by close
partners.
We are proud of our dedicated team of 24,000 colleagues. From
design and logistics to sales and technology, we foster a culture of
ambition and value creation for our partners.
Our global supply chain includes over 350 suppliers and 700
factories in 15 countries. We prioritise working together with our
partners to keep improving manufacturing practices and empower
over 750,000 people across our supply network.
 KEF, Alm.del - 2024-25 - Bilag 401: Præsentationer fra studieturen om tekstilindustrien den 4/9-25
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XS
,
S
,
M
,
L
…
7%
1%
75%
 KEF, Alm.del - 2024-25 - Bilag 401: Præsentationer fra studieturen om tekstilindustrien den 4/9-25
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'Bringing fashion
forward’ is our
ambition that guides
our strategy, goals and
actions.
 KEF, Alm.del - 2024-25 - Bilag 401: Præsentationer fra studieturen om tekstilindustrien den 4/9-25
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ION
&
BEHAVIOUR
C
UCAT
Circular Textiles Awareness
HANGE
ED
POLICY
MEASURES
SE,
REPAIR
,
EU
Impact through
Collaboration
& Partnerships
Sustainable Production
& product policies. Tax
on resource use and
environmental impact
PRODUCTION
Sustainability in
designer
education
LAR
BUSINESS
CIRCU
MODELS
Local Production
Production on demand
R&D support,
investment support for
SME’s
Mind
shift
from
owning
to
sharing
Digitalization
& Online
platforms
Resource efficiency
production
SHARED USE
Incentives on
sharing
ECO DESIGN
Design for
longevity
Eco design
requirements
Personalization
ECO
DESIGN
PRODUCTION &
DISTRIBUTION
Renting & leasing
services
Sharing Platforms
Durable products
LONGER USE
Incentives for
increased
repair
NGER
USE,
LO
Maintenance
services
CONSUMPTION &
USE
Repair services
Promoting
Longer use,
Repair skills,
& DYI,
main-
tenance
guidelines
ARED
VALU
SH
Pro-sumerims
MATERIALS
Quality & safety
requirements
Safe by design
WASTE
SAFE & CLEAN MATERIALS
Research on
safe
substitute
materials
Phasing out of
chemicals of concern
Enhanced traceability
Reuse of fabric
Upcycling
Yarn respinning
LOW IMPACT FIBRE PRODUCTION
Use of recycled fibers
Demand for
Low impact fibers
‘Green claims’
Taxes and bans on
incineration
and landfill
Waste prevention
campaigns
Sustainability in
materials engineering
education
E
R
Design
knowledge
hubs
Durability
standards
Take-back & resale
Reuse stores &
REUSE AS PRODUCT
platforms
Incentives on
second-hand
COLLECTION
Collection schemes
Manual and
automated
sorting
Extended producer
responsibility
Promoting
reuse
WASTE AS RESSOURCE
Separated collection
obligations
Recycling and recycled
content targets
Waste separation
Quality requirements
and collection
for recycled fibers
campaigns
WASTE PREVENTION
Supply/demand
for recycled fibers
and products
 KEF, Alm.del - 2024-25 - Bilag 401: Præsentationer fra studieturen om tekstilindustrien den 4/9-25
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Our
Climate
Impact
Near term STBi - By 2030:
Reducing absolute scope 1 and 2 GHG emissions by 50
percent from the 2018 baseline.
Reducing absolute scope 3 GHG emissions from purchased
goods and services, and upstream and downstream
transportation by 30 percent from the 2018 baseline.
 KEF, Alm.del - 2024-25 - Bilag 401: Præsentationer fra studieturen om tekstilindustrien den 4/9-25
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Our
approach
to circularity
—
Raw materials
for other
products
Virgin raw
materials
Production of
raw materials
Production
of yarn
Circular
design
Production
of fabrics
Recycle
Reuse
Resale
Repair
Rental
Remake
Recycling
of cutting
waste
Raw materials
for other
products
Waste
Sorting
Use of
products
Manufacture
of products
New
products
 KEF, Alm.del - 2024-25 - Bilag 401: Præsentationer fra studieturen om tekstilindustrien den 4/9-25
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Design for
circularity
Our approach to circularity includes an ambition of
designing products that are compatible with
circular systems by adopting design principles that
enable recycling, disassembly, and reuse.
 KEF, Alm.del - 2024-25 - Bilag 401: Præsentationer fra studieturen om tekstilindustrien den 4/9-25
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Materials &
Innovation
We are committed to using both existing and newly
developed materials with an improved
environmental and social footprint
To succeed in solving the material
challenges we face in the fashion
industry by moving from a linear
model to a circular model,
collaboration with research
institutions and partners across the
entire value chain is key.
 KEF, Alm.del - 2024-25 - Bilag 401: Præsentationer fra studieturen om tekstilindustrien den 4/9-25
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Through the direct-
to-farm program, we
now support more than
20,000 organic cotton
farmers.
 KEF, Alm.del - 2024-25 - Bilag 401: Præsentationer fra studieturen om tekstilindustrien den 4/9-25
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Scaling Next Gen
Materials
–
Reaching cost
parity is a pivotal
milestone for unlocking
market adoption.
 KEF, Alm.del - 2024-25 - Bilag 401: Præsentationer fra studieturen om tekstilindustrien den 4/9-25
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New Business
models
Adopting circular business models to minimise the
need for virgin raw materials, allowing us to sustain
economic growth through resource efficiency and
reuse, which will in turn reduce our climate impact.
 KEF, Alm.del - 2024-25 - Bilag 401: Præsentationer fra studieturen om tekstilindustrien den 4/9-25
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Waste
to Value
Substantial investments are required to
cost-efficiently scale and link post-
consumer textiles collecting, sorting, de-
trimming, and recycling infrastructure.
 KEF, Alm.del - 2024-25 - Bilag 401: Præsentationer fra studieturen om tekstilindustrien den 4/9-25
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Supply Chain Management
•
•
•
•
Primarily indirect relations and low leverage
Multistakeholder initiatives (BC/OCA)/CMiA)
Innovative programs (DTF/Regen. cotton)
Recycled and “next-generation” materials
•
•
•
•
Direct and longterm relations
Relatively high leverage
Clear expectatons/Factory Standards Program
Innovative industry initiatives (e.g. ACCORD/EIS)
Date / 17 May 2021
17
 KEF, Alm.del - 2024-25 - Bilag 401: Præsentationer fra studieturen om tekstilindustrien den 4/9-25
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Supplier Sustainability
Compliance & Development
—
Factory Standards Program monitors hundreds of
indicators of environmental, chemical and human rights
risks at lower supply chain tiers (0,1 and 2).
To become highly rated, factory management must
consistently demonstrate that they meet and go above and
beyond the expectations of our Code of Conduct.
It is our goal that by end 2025 we will place 75% of orders
with highly rated suppliers. These suppliers enjoys special
benefits in terms of more orders, payments terms and
investments
Finally, the achievement of this goal is a key component of
our 2025 bonus program for 24,000 employees worldwide
1,100
Tier 1 and 2 suppliers
visited by our inhouse
experts annually
12,000
Styles tested for chemical
substances annually
+200,000
29,500
Employees trained in
Freedom of Association,
Collective bargaining and
more
women in our supply
chain reached through
our women
empowerment
initiatives
 KEF, Alm.del - 2024-25 - Bilag 401: Præsentationer fra studieturen om tekstilindustrien den 4/9-25
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Investing in decarbonisation
—
Directly supporting suppliers to reduce their emissions
is one of the many steps we are taking to decouple
growth from climate impact.
Other steps relates to land & water use, materials,
biodiversity etc.
•
•
•
•
•
•
Capacity building on energy reductions
SolShare
–
solar panels at supplier factories
Future Supplier Initiative
–
loan guarantees/investments
Offshore wind in Bangladesh - pledge to invest DKK 700 mill.
Sea transport - deal with Maersk on 100% bio-fuel
Solar park in Holstebro - 85% of scope 1&2 reduction
 KEF, Alm.del - 2024-25 - Bilag 401: Præsentationer fra studieturen om tekstilindustrien den 4/9-25
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Policy engagement
•
We engage…
•
Strong mandate: Ambitious
–
effect
–
level playing field
•
Competitiveness:
•
Avoid administrative burdens -> Focus on results
•
Risk-based approach
•
Level playing field
•
Think European: No national reqs
–
EU is one single market